The Copper Force project called for a series of educational, visually striking 3D illustrations—scientific enough to feel credible, but still accessible to everyday consumers. I partnered closely with the paint lab, product team, and brand marketing to translate complex antimicrobial technology into visuals that were both accurate and compelling.

As a naturally curious person, I began by studying scientific diagrams of copper elements and developing early concept sketches. Those initial explorations leaned too far into technical accuracy, so the team redirected the visuals toward something more intuitive: copper ions infusing the paint, a protective layer forming on the surface, and a grid actively neutralizing SARS‑CoV‑2 on contact.